How I Gained Clarity and Confidence for My Digital Strategy Meeting

How I Gained Clarity and Confidence for My Digital Strategy Meeting

May 13, 2025

As I sat down to outline a clear social media and website plan for CSL Tacoma, I felt a surge of energy and clarity wash over me. This checkpoint was not just about enhancing digital presence; it was about creating a structured, phased approach that would resonate with young, diverse locals. With an important meeting on the horizon, I knew I needed to present a strategy that was not only practical and impactful but also manageable. The journey ahead was filled with possibilities, and I was ready to dive in.

How I Built a Creative Stack That Finally Works

In preparing for my meeting with CSL Tacoma, I realized that clarity was my best friend. I needed a structured yet flexible plan that would ensure ease of adoption and clear communication. Drawing inspiration from successful examples like CSL Dallas and broader spiritual communities, I set out to create a multi-phase strategy that felt achievable. The first step was reviewing existing content from both CSL Tacoma and CSL Dallas, which helped me identify what resonated and what didn’t.

To kick off the process, I developed a clear phased strategy focusing on three main areas: social media captions, a website refresh, and an overarching social strategy. I wanted to ensure that each phase was distinct yet interconnected, allowing for a smooth transition from one to the next. This approach not only simplified the project but also made it feel less overwhelming. I used specific prompts to guide my thinking, such as: “What are the key messages we want to convey in our social media posts?” and “How can we make our website feel more welcoming and inclusive?”

Should You Launch When You're Burnt Out?

Initially, I felt a wave of decision fatigue wash over me. The possibilities were endless, and I found myself overwhelmed by the sheer volume of ideas. It was during this moment of confusion that I realized I had prematurely included newsletters in my plan, which only added unnecessary complexity. I had to take a step back and reassess my priorities. This was a pivotal moment for me, as I learned the importance of focusing on what truly mattered and not overcommitting too early.

“I think I don’t want to hop into committing to their newsletter quite yet.”

This realization helped me streamline my approach and clarify the phased strategy. I shifted my focus to what could be implemented immediately, which brought a sense of relief and clarity. The structured plan gave me a clear path forward, boosting my confidence ahead of the meeting.

What Worked and What Didn’t

One of the most significant wins was the clarity that came from defining the phases. It transformed the project from a daunting task into a series of manageable steps. I also found immediate success in using tools like Canva and ChatGPT to create practical solutions. For instance, I drafted a concise Custom GPT prompt for social media posts that would automate content creation, allowing for consistent quality without the risk of burnout.

Additionally, I created practical Canva templates for social media graphics, ensuring visual consistency across platforms. This not only saved time but also elevated the overall aesthetic of our digital presence. However, I did encounter some uncertainty regarding the capabilities of AI tools for real-time web research, which slowed my initial momentum. It was a learning curve, but ultimately, the structured approach and practical tools I employed made the next steps feel tangible and achievable.

“It would be so great to come to the first call with some stuff all teed up.”

This excitement about preparation fueled my motivation and reminded me of the importance of being ready to present ideas confidently.

Tools We Used and Why

Canva: Social graphics and templates

Descript: Video and audio editing for content repurposing

ChatGPT: Custom prompt generation and content ideas

ManyChat: Potential Instagram automation integration

As I look ahead, my next steps involve presenting the phased plan clearly at the upcoming CSL Tacoma meeting. I’m excited to finalize and demo the Custom GPT prompt for immediate use, request video samples and an event calendar from the CSL Tacoma team, and start developing Canva templates along with a simple brand guide for visual consistency. This project is not just about enhancing digital presence; it’s about creating a sustainable system that aligns with my long-term goals of creative freedom, well-being, and portfolio visibility. I can’t wait to see where this journey takes me next!